Sunday, August 14, 2011

Social Media Overload?

Some of these names, you might recognize. Others, you probably don’t.

All of them are various iterations of social networking sites; a phenomenon of the last ten years or so, that has changed the way we interact with one another.

When it comes to social networking, the list of viable tools is endless. Whether you are interested in finding someone who shares your passion of small dogs or jade plants, future husbands, job opportunities or frustrations with parking spots in New York City, you can log on, sign in and find someone who fits the bill.

For some, these endless opportunities to meet and interact with people is highly enticing. For others, completely and utterly overwhelming.

Which is the right site for you? How can you work a job, have a family and friends, and simultaneously be expected to be ridiculously plugged in?

In a recent NY Times article about strategizing for those people who are “digitally fatigued,” it was reported that one in every four-and-a-half minutes spent on the Web is spent on a social networking site or blog.

So what’s the answer: Should you log in more? Less? Find new sites? Stick with the old ones?

As suggested by the article, one solution is find one or two sites that really work for you and stick with them.  For the socialites, perhaps Facebook is your best bet. Looking for job opportunities? Join LinkedIn.

Or maybe the choice is to rotate your networking sites. Join Yackit discussions for the first half of the year and then begin tweeting in the second half.

With so many choices, the possibilities are endless. All you have to do is find your personal networking groove.


1 comment:

  1. Great advice, thanks.

    Sounds like flitting digital social butterflies will drown in their commitments to the different social landing sites. Here's to getting busy like a bee visiting flowers that're open for business.